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	<description>Using White Paper Distribution To Promote Your Brand</description>
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		<title>Marketing White Papers To Build Your Brand</title>
		<link>http://marketingwhitepapers.net/white-papers/marketing-white-papers-to-build-your-brand/</link>
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		<pubDate>Mon, 10 May 2010 18:28:33 +0000</pubDate>
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				<category><![CDATA[White Papers]]></category>
		<category><![CDATA[Lead Capture]]></category>
		<category><![CDATA[Lead Generation]]></category>

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		<description><![CDATA[Every visitor who sees your website is a potential lead.  Instead of simply allowing visitors to arrive at your site, then leave without knowing who they are, offering some sort of white paper in exchange for that visitor&#8217;s name and email address will allow you to continually market to that person.
Under the umbrella of &#8220;white [...]]]></description>
			<content:encoded><![CDATA[<p>Every visitor who sees your website is a potential lead.  Instead of simply allowing visitors to arrive at your site, then leave without knowing who they are, offering some sort of white paper in exchange for that visitor&#8217;s name and email address will allow you to continually market to that person.</p>
<p>Under the umbrella of &#8220;white papers&#8221; includes short reports, tutorials, video downloads, audio podcast downloads, even complete ebooks.</p>
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